Some SEO experts do mistakes knowingly or unknowingly in several times while doing SEO for websites. I will point out few common SEO mistakes today. These mistakes can affect negatively in the listing of the website in major search engines like Google.com, Yahoo.com & Bing.com; it is very important to use keyword in search engine optimization. But one must avoid excessive use of keywords. There is a misconception that if keyword is used many times it will result in better page rank. It is advisable to keep in mind that search engines do not blindly follow the keywords. They have set algorithm to track the genuine contents. There is a possibility of getting penalized with excessive keywords use. If you want to get better rank in search engines, always use fresh content with appropriate use of keywords. There is a misconception among people that if page is indexed in search engines, its page rank will automatically get increased by search engines. But that is not true actually. The main thing is that there are some very basic optimization techniques which can help increasing page rank. But unless you optimized properly, you will never get the desired results in Search Engines. There is no short cut to success. Always avoid unethical promoters who promise you to get fast and useful links in blink of your eyes. You may encounter sudden rise in page rank due to massive irrelevant inbound links but these unethical links could result in penalizing your site or permanently banning it from search engines. So, beware of it before choosing any SEO expert for your website.
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